They approached Second Opinion Marketing for advice on how to plan and execute an effective launch for the business and for advice on positioning, because they didn’t want to be seen as 'just another hairdressers'.

Paul Aston of Stargaze International explains: “We had a number of ideas but were uncertain how to make them happen. We were in danger of creating the wrong image for the business, or spending much more money than we needed to, if we hadn’t taken advice”.

“Teresa was able to give us very practical advice and hands on help with things like sorting out logos, invitation cards for our launch party, writing copy for adverts and articles for the local papers. She helped us to think more strategically about what we were trying to achieve and has set things up for us now so that we have marketing materials we can use on an on-going basis.”

“We may only be a relatively small business but with the support of Second Opinion Marketing we appear professional and have exactly the image we need to attract the type of clients we want.”